Afterpay.com

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Overview & More informations

Afterpay.com is an Australian-based financial technology company that provides a "buy now, pay later" service. The company was founded in 2014 and is headquartered in Melbourne, Victoria. Afterpay allows customers to make purchases online or in-store and pay for them in four equal installments over a six-week period. The company's target market is millennials and Generation Z consumers. Afterpay has partnered with over 100,000 retailers worldwide, including major brands such as H&M, Urban Outfitters, and Nike. The company has also expanded into the United States, the United Kingdom, and New Zealand.


Afterpay's revenue comes from merchant fees and late payment fees. The company charges merchants a fee of 4-6% of the transaction value. Customers are charged a late payment fee of $10 if they do not make a payment on time.


Afterpay has been criticized for encouraging consumer debt. However, the company argues that its service helps customers budget and avoid high-interest credit card debt. Afterpay also offers a number of features to help customers manage their spending, such as spending limits and reminders.


In 2022, Afterpay was acquired by Square, Inc. for $29 billion. The acquisition was completed in January 2023. Afterpay continues to operate as a standalone business within Square.

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