Tifin.com

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Overview & More informations

Tifin is a leading provider of digital engagement platforms for the financial services industry. The company's cloud-based platform enables financial institutions to create and deliver personalized, interactive content and experiences to their customers across multiple channels, including web, mobile, and social media. Tifin's platform is used by over 500 financial institutions worldwide, including some of the world's largest banks, brokerages, and asset managers.

The company was founded in 2012 by Vinay Nair and Srikanth Iyer. Nair is a former executive at Goldman Sachs and McKinsey & Company. Iyer is a former executive at Barclays Capital and Deutsche Bank.

Tifin has raised over $100 million in funding from investors including Accel Partners, Battery Ventures, and General Atlantic. The company is headquartered in New York City.

Tifin's platform is designed to help financial institutions engage with their customers in a more personalized and interactive way. The platform offers a variety of features, including:

* **Content creation and management:** Tifin's platform enables financial institutions to create and manage a variety of content, including articles, videos, infographics, and interactive tools.
* **Customer segmentation and targeting:** Tifin's platform allows financial institutions to segment their customers based on demographics, interests, and behavior. This enables them to deliver targeted content and experiences to each segment.
* **Personalized experiences:** Tifin's platform enables financial institutions to create personalized experiences for each customer. This includes delivering content that is relevant to their interests, goals, and risk tolerance.
* **Cross-channel delivery:** Tifin's platform enables financial institutions to deliver content and experiences across multiple channels, including web, mobile, and social media.

Tifin's platform is used by a variety of financial institutions, including banks, brokerages, and asset managers. The company's clients include some of the world's largest financial institutions, such as Bank of America, Citigroup, and JPMorgan Chase.

Tifin has received positive reviews from its clients. The company has been recognized for its innovative platform and its commitment to customer satisfaction.

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