Taum.org

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taum.org is a website that provides resources and information on the Trustworthy Accountability Group (TAG), a cross-industry initiative to fight criminal activity and improve digital advertising.

The website includes information on TAG's mission, membership, and initiatives. It also provides resources for advertisers, publishers, and other stakeholders in the digital advertising ecosystem.

TAG was founded in 2016 by a group of leading companies in the digital advertising industry. The organization's goal is to improve the safety and effectiveness of digital advertising by fighting criminal activity and promoting transparency and accountability.

TAG's membership includes advertisers, publishers, agencies, and technology companies. The organization works with its members to develop and implement best practices and standards for the digital advertising industry.

TAG's initiatives focus on four key areas:

• Combating fraud and piracy: TAG works to combat fraud and piracy in the digital advertising supply chain.


• Improving transparency and accountability: TAG promotes transparency and accountability in the digital advertising ecosystem.


• Protecting consumers: TAG works to protect consumers from harmful and deceptive advertising.


• Encouraging innovation: TAG encourages innovation in the digital advertising industry.

TAG is a valuable resource for advertisers, publishers, and other stakeholders in the digital advertising ecosystem. The organization's work helps to improve the safety and effectiveness of digital advertising and protects consumers from harmful and deceptive advertising.

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