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The **Animal Agriculture Alliance*** (**AAA**), formerly the **Center for Consumer Freedom**, is a 501(c)(3) non-profit organization that advocates for the animal agriculture industry. It was founded in 1997 by Rick Berman, a former Republican political operative, and is based in Washington, D.C. The AAA's stated mission is to "promote understanding and appreciation of the role of animal agriculture in society."

The AAA has been criticized by animal rights groups for its close ties to the animal agriculture industry and for its use of misleading and deceptive tactics. In 2000, the AAA was sued by the Humane Society of the United States for making false and misleading claims about the safety of meat. The lawsuit was settled out of court, with the AAA agreeing to stop making the claims in question.

Despite the criticism, the AAA remains a powerful voice in the animal agriculture industry. It has close ties to the National Cattlemen's Beef Association, the National Pork Producers Council, and the American Farm Bureau Federation. The AAA also has a number of corporate sponsors, including Tyson Foods, Smithfield Foods, and Cargill.

The AAA's website is a valuable resource for information about the animal agriculture industry. The website includes news articles, blog posts, and videos about animal agriculture. The AAA also offers a number of educational resources, including fact sheets, infographics, and lesson plans.

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