Buildabear.com

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Overview & More informations

Build-A-Bear Workshop is a chain of retail stores that allows customers to create their own stuffed animals. The company was founded in 1997 and is headquartered in St. Louis, Missouri. Build-A-Bear Workshop has over 400 stores in the United States, Canada, Europe, and Asia.

At Build-A-Bear Workshop, customers can choose from a variety of animals, including bears, dogs, cats, and rabbits. They can then stuff their animal with stuffing, add a heart, and choose a variety of clothing and accessories. Build-A-Bear Workshop also offers a variety of activities and events, such as birthday parties and workshops.

Build-A-Bear Workshop is a popular destination for families and children. The company has been featured in numerous media outlets, including The New York Times, The Wall Street Journal, and Good Morning America. Build-A-Bear Workshop has also won numerous awards, including the National Retail Federation's "Store of the Year" award.

**More Information**

* Website: https://www.buildabear.com/
* Founded: 1997
* Headquarters: St. Louis, Missouri
* Number of stores: over 400
* Products: stuffed animals, clothing, accessories
* Activities: birthday parties, workshops
* Awards: National Retail Federation's "Store of the Year" award

**Competitors**

Build-A-Bear Workshop's main competitors include:

* American Girl
* Mattel
* Hasbro
* Jakks Pacific
* The Walt Disney Company

**SWOT Analysis**

* Strengths:
* Strong brand recognition
* Unique product offering
* Loyal customer base
* Weaknesses:
* High prices
* Limited product variety
* Competition from larger retailers
* Opportunities:
* Expand into new markets
* Develop new products and services
* Partner with other retailers
* Threats:
* Changing consumer preferences
* Economic downturn
* Competition from online retailers

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