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The Balanced Scorecard is a strategic planning and management framework that is used to align business activities with the vision and strategy of the organization. It was developed by Robert Kaplan and David Norton in the early 1990s, and has since become one of the most popular and widely used performance management frameworks in the world.

The Balanced Scorecard is based on the premise that organizations need to measure their performance across four key perspectives: financial, customer, internal processes, and learning and growth. By measuring performance across these four perspectives, organizations can get a more complete picture of their overall performance and identify areas where they need to improve.

The Balanced Scorecard has been used by a wide variety of organizations, including businesses, non-profits, and government agencies. It has been shown to improve organizational performance by helping organizations to:

* **Align their activities with their strategy**
* **Identify and focus on key performance indicators**
* **Measure and track their progress**
* **Make better decisions**
* **Improve communication and collaboration**

The Balanced Scorecard is a powerful tool that can help organizations to improve their performance and achieve their goals. It is a flexible framework that can be customized to meet the specific needs of any organization.

Some examples of how the Balanced Scorecard has been used by organizations include:

* **General Electric:** GE used the Balanced Scorecard to help them turn around their business in the early 1990s. The Balanced Scorecard helped GE to identify and focus on key performance indicators, such as customer satisfaction, employee engagement, and financial performance. As a result of using the Balanced Scorecard, GE was able to improve its performance and become one of the most successful companies in the world.
* **The City of Boston:** The City of Boston used the Balanced Scorecard to help them improve the quality of life for its residents. The Balanced Scorecard helped the city to identify and focus on key performance indicators, such as crime rates, educational attainment, and economic development. As a result of using the Balanced Scorecard, the City of Boston was able to improve the quality of life for its residents and become one of the most livable cities in the United States.
* **The United Way of America:** The United Way of America used the Balanced Scorecard to help them improve their fundraising and impact on communities. The Balanced Scorecard helped the United Way to identify and focus on key performance indicators, such as fundraising revenue, volunteer engagement, and community impact. As a result of using the Balanced Scorecard, the United Way of America was able to improve their fundraising and impact on communities.

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