Appodeal.com

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Overview & More information

Appodeal is a leading mobile advertising platform that provides mediation, optimization, and reporting tools for app developers and publishers. With a global reach of over 2 billion monthly active users, Appodeal helps developers maximize their ad revenue and improve user engagement.

The company's platform offers a range of features, including:

* **Mediation:** Appodeal's mediation technology allows developers to integrate multiple ad networks into their apps, ensuring they receive the highest possible eCPMs.
* **Optimization:** Appodeal's optimization algorithms automatically adjust ad campaigns to maximize performance, based on factors such as user demographics, device type, and location.
* **Reporting:** Appodeal provides detailed reporting tools that give developers insights into their ad campaigns, including metrics such as impressions, clicks, and revenue.

In addition to its core platform, Appodeal also offers a number of value-added services, such as:

* **Appodeal Studio:** A creative studio that helps developers create high-impact ad creatives.
* **Appodeal Exchange:** A private marketplace where developers can buy and sell ad inventory directly.
* **Appodeal Academy:** A learning center that provides developers with resources on mobile advertising best practices.

Appodeal is a trusted partner for many of the world's leading app developers and publishers. The company's platform is used by over 100,000 apps, and it has generated over $1 billion in ad revenue for its customers.

Appodeal is headquartered in San Francisco, with offices in London, Berlin, Moscow, and Beijing. The company is backed by a team of experienced investors, including Almaz Capital, e.ventures, and Inventure Partners.

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